What we’ve been reading – Top millennial stories from the past week


  1. Congratulations Millennials, you now have your own airline

Air France will be launching its own airline, Joon, geared towards millennials. A statement by the airline said the new brand had “been entirely designed to meet [millennials’] requirements and aspirations, with an authentic and connected offering that stands out in the world of air transport.”

  1. A majority of millennials now reject capitalism, poll shows

Research by Harvard University this week suggested that millennials were rejecting capitalism. The poll, of young adults aged between 18 and 29, found that 51% of respondents did not support capitalism. However, Corbyn and Sanders should keep the champagne on ice for the time being: just 33% said they supported socialism.

  1. More Than 1 in 4 Millennials Work a Side Hustle

New data from Bankrate reveals that 28% of millennials are doing extra work on the side. Deeper drilling into the results reveals that many of them are running side businesses, reflecting an entrepreneurial side to the generation.

  1. Are millennials frivolous with their money? Not by this measure

This article cites another survey by Bankrate which analyses spending among the different generations. It indicates that, while millennials do spend more than older generations, much of it is on essential items, such as food, petrol – due to longer commutes caused by higher house prices – and mobile phone usage.

  1. Bling it on: what makes a millennial spend more?

This new report from Deloitte looks at the luxury market and millennials’ relationship with it. Among other findings, it suggested that millennials’ spending has become more fragmented and impulsive.


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